Thursday, February 10, 2011

Snow Day Assignments


Sigh.  Here we go again?  I'm asking you to help me get us caught back up from all of our missed days -- so I not only expect you to complete the assignments, I plan to include this information on the midterm exam.

Here are your three assignments:

1. Using the Delivery PowerPoint to guide your reading, work your way through the chapters in your text (Chapters 17 - 19).  Let me give you a hint -- Don't read word-for-word. Be able to explain the terms and provide thorough answers to the questions on the PowerPoints.

2. Think about why we analyze our audiences -- your book has some stuff on this. . . but honestly, I think it's mainly common sense (no terms or anything).  Optional: check out the presentation here (we would primarily talk about the commercials used to target specific audiences on certain channels and at certain times of year).

3. I'm going to ask you to write about audience analysis on the midterm.   This stuff is real stuff -- people analyze you all the time.  So I want you to look at a real piece of persuasive rhetoric: Super Size Me (click to access).  Think about the following items:
  1. Who is the intended audience?  Are there people who are excluded from the "conversation"?  What allows a person to be considered "intended audience"?
  2. Does he do a good job of targeting his audience?  What are the specific strategies he uses to target those people?  Are there things he does to make you feel like you are included in this audience?
  3. Why do you think this film was made?  What are the results of the film?  This film was made in 2004 -- are there any cultural influences that made the film successful?  Political influences?  Economics?
  4. Now push yourself further.  Yes.  This is about obesity, blah blah blah.  That's the surface of it.  Now try to come up with something original and interesting to say about it.
I think this is a pretty entertaining film -- enjoy it.  After it's over, you might want to jot down some of your ideas so you can remember them later, but I wouldn't recommend taking notes during it (personally, I think notetaking just makes movies feel boring).

Stay safe, everybody, and please email me if you have any questions!

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